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Denna uppsats undersöker ifall marknadsföringsmetoden Pay What You Want (PWYW) har en starkare positiv påverkan på en konsuments attityd gentemot en produkt i förhållande till gratisprover (FREE). Detta undersöktes på studenter i Lunds Universitet med ett implicit test, SC-IAT. Medan FREE ger bort produkten utan extra kostnad tillåter PWYW konsumenten friheten att köpa en produkt till vilket pris This thesis examines whether the marketing procedure Pay What You Want (PWYW) has a stronger positive influence on a consumer’s attitude towards a product in relation to free product trials (FREE). This was studied on students of Lund University with the tool SC-IAT. While FREE gives the product away without further ado, PWYW allows the consumer the freedom to buy a product at any amount of their

I föreliggande examensarbete har en riskanalysbaserad metod utvecklats som medger bedömning av fiskfaunas respons till ett förändrat framtida klimat såsom modellerat av IPCC, här kallat klimatinducerat påverkanstryck. Metoden har använts på två fiskarter, röding och siklöja, inom deras utbredningsområde i Jönköpings län. Fiskarterna valdes primärt för att de är kallvattenarter och förutspås vara m

Austria, Finland and Sweden became members of the EU in 1995. This paper examines how support for the euro and trust in the European Central Bank (ECB) have evolved in these three countries since their introduction at the turn of the century. Support for the euro in the two euro-area members Austria and Finland has remained high and relatively stable since the physical introduction of the new curr

Aims/hypothesis: The risk of complications and medical consequences of type 2 diabetes are well known. Hospital costs have been identified as a key driver of total costs in studies of the economic burden of type 2 diabetes. Less evidence has been generated on the impact of individual diabetic complications on the overall societal burden. The objective of this study was to analyse costs of hospital

Type 1 diabetes (T1D) is largely considered an autoimmune disease leading to the destruction of insulin-producing pancreatic β cells. Further, patients with T1D have 3–4-fold increased risk of developing micro- and macrovascular complications. However, the contribution of immune-related factors contributing to these diabetes complications are poorly understood. Individuals with long-term T1D who d

Kelp forests are among the most productive ecosystems on Earth, releasing detritus year-round through direct blade erosion, storm-induced detachment, wave breakage, seasonal shedding, as well as indirect urchin grazing. Fragmental kelp detritus is transported from the euphotic zone to deeper parts of the ocean such as fjords, where decomposition rates are very low and detritus may contribute to lo

This study aimed to examine how interrogation techniques in the form of alpha and omega strategies, as well as a rapport-based approach by the interviewer, were related to engagement and information disclosure in intelligence interviews. The study was conducted through observation and coding of 66 interviews involving a total of 19 interviewees and 6 interviewers in a training-based and realistica

Study region: The Missouri River Basin, located between the states of Nebraska and Iowa, USA. Study focus: Water level (WL) and discharge (Q) are key hydrological variables, accurate prediction of which in both long-term and short-term (extreme events) scenarios is essential for water resources and flood risk management. We propose a novel hybrid deep learning architecture, CNN-NLSTM-SA, which int

The emergency department is a stressful environment, in which physicians are required to make fast and accurate diagnostic assessments amidst an ever increasing flood of clinical information, including a growing body of medical knowledge. Meanwhile, the digitization of medical health records in combination with recent breakthroughs in Artificial Intelligence is ushering in a new era of precision m

Negative symptoms in schizophrenia spectrum are associated with minimal treatment responses. The search for effective treatments is potentially hampered by heterogenous study-designs and sample characteristics depending on the intervention category. This PRISMA-compliant systematic review/synthesis aims to describe the literature on negative symptoms interventions for schizophrenia spectrum disord

The study aimed to investigate if primary health care centers (PHCCs) offering nurse-managed hypertensive care differ from PHCCs with other types of hypertension care regarding blood pressure levels and other key indicators. In this cross-sectional study of the hypertension care given in PHCCs in Stockholm County (now called Region Stockholm), we included all 227 PHCCs in the region. To assess the

Structural design and risk management typically involve uncertainties related to structural performance and loading conditions, which must be effectively managed to ensure compliance with safety requirements. Additionally, the relationships among parameters influencing structural performance are often complex and not easily discernible, thereby complicating the decision-making process. To address

Steric clashes pose a challenge when exploring dense protein systems using conventional explicit-chain methods. A minimal example is a single lattice protein confined on a minimal grid, with no free sites. Finding its minimum energy is a hard optimization problem, with similarities to scheduling problems. It can be recast as a quadratic unconstrained binary optimization (QUBO) problem amenable to

INTRODUCTION: As people age, frailty becomes increasingly prevalent and is associated with adverse outcomes, including higher risks of hospitalisation, institutionalisation and mortality. Early identification of frailty in ambulance and emergency department (ED) settings may support clinical decision-making and help predict outcomes for older patients. However, there is currently no consensus on h

OBJECTIVE: To evaluate psychometric properties of newly developed hand and wrist proprioception tests.DESIGN: Cross-sectional and test-retest comparisons.SUBJECTS/PATIENTS: Twenty-six individuals (mean age 40 years) with wrist disability (> 3 months) due to traumatic injury or general instability.METHODS: Pointing acuity (with eyes open and closed), active joint position sense (in extension, flexi

LL_SMMV34_eng_HT20_beslutad_200422 Reading list for Management and Governance of Creative Enterprises (SMMV34), 15 credits. The reading list was approved by the Board of the Department of Service Management and Service Studies 22 April 2020. The reading list is valid from 31 August 2020. Akingbola, Kunle. (2013a). A Model of Strategic Nonprofit Human Resource Management. Voluntas 24(1), 214–240. [

https://www.ses.lu.se/en/sites/ses.lu.se.en/files/ll_smmv34_eng_ht20_beslutad_200422.pdf - 2026-07-18

Brevmall 1 Mall för kursplaner vid samhällsvetenskapliga fakulteten Nedanstående uppgifter utgör ett minimikrav för innehåll i kursplaner framtagna vid samhällsvetenskapliga fakulteten. Innehållet baseras på Högskoleförordningen (HF), tillämpningsföreskrifter för Lunds universitet (SU2012/244), Lokala regler för examina och utbildningar vid Lunds universitet 2012-06-14 (I G 43 5518/2006) och unive

https://www.sam.lu.se/internt/sites/sam.lu.se.internt/files/kursplanemall-samhallsvetenskapliga-fakulteten-2017-04-06.pdf - 2026-07-18