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Springing from the relatively newco-creation paradigm, this article is based on the fact that consumers have asignificant influence on the brand building process. However consumers cannotbe understood as a sound and compact group of buyers with homogeneous values. Insteadvarious societal developments, and in particular the emergence of consumertribes, support the existence of a multiplicity of con

Springing from the relatively newco-creation paradigm, this article is based on the fact that consumers have asignificant influence on the brand building process. However consumers cannotbe understood as a sound and compact group of buyers with homogeneous values. Insteadvarious societal developments, and in particular the emergence of consumertribes, support the existence of a multiplicity of con

This master thesis aims at deepening the understanding of actors interacting with competitors from the same business field within the tourism sector. Special attention is paid to small and medium sized enterprises. In order to increase the knowledge of the phenomenon the German network forum anders reisen consisting of small and medium sized tour operators has been used as the case to conduct empi

Purpose: The purpose of the thesis is to investigate how organizations should be designed in order to work in the best possible way in China. Method: A theoretical background has been studied. The background covered mainly cultural studies, where a comparison between Sweden and China was made, and also design parameters for an organization. An empirical study took place in Shanghai, China, where m

China’s cities are currently facing immense challenges due to the vast rural-urban migration that has been triggered by the country’s market-transition. The country’s rapid, top-down implemented, urban (re)developments have answered the call to a certain extent. However, the startling pace and scale of the projects has caused concerns internationally about the sustainability of its urban planning

The people of northern Uganda has for decades been entangled in a conflict between, on the one hand, crude government forces and, on the other hand, the brutal rebel organization the Lord’s Resistance Army led by the ruthless Joseph Kony. In 2003 the Ugandan government referred the situation to the International Criminal Court with the official stance that their intention was to, through capturing

This paper studies three different frequency controllers and their effects on the voltage disturbance ride-through capability of a VSC-HVDC supplied industrial system. The idea of implementing frequency controller is to improve the power quality of industrial plants by slightly decreasing the VSC output voltage frequency since industrial processes are more sensitive to voltage drops than frequency

Succession is one of the most studied processes in ecology and succession theory provides strong predictability. However, few attempts have been made to influence the course of succession thereby testing the hypothesis that passing through one stage is essential before entering the next one. At each stage of succession ecosystem processes may be affected by the diversity of species present, but th

The adsorption of monocarboxylates (acetate, benzoate, and cyclohexanecarboxylate) at the water/goethite interface was studied as a function of pH and ionic strength by means of quantitative adsorption measurements and attenuated total reflectance-Fourier transform infrared (ATR-FTIR) spectroscopy. ATR-FTIR spectra were obtained of suspensions prepared in both H2O and D2O. In order to identify the

In order for an agent to achieve its objectives, make sound decisions, communicate and collaborate with others effectively it must have high quality representations. Representations can encapsulate objects, situations, experiences, decisions and behavior just to name a few. Our interest is in designing high quality representations, therefore it makes sense to ask of any representation; what does i

This paper focuses on challenges in implementation of research in community-based occupational therapy practice. Based on a two-year project in a south Swedish municipality aiming at studying implementation of structured assessment procedures in the housing adaptation process, the first purpose is to provide a detailed project description, and the second is to report on first results identifying c

Soil chemistry under the Solling clean-rain roof was simulated using the dynamic multi-layer soil chemistry model SAFE, including sulfate adsorption. Soil was sampled in order to parameterize the pH and sulfate concentration dependent sulfate adsorption isotherm used in SAFE. Modeled soil solution chemistry was compared to the 14 year long time-series of monthly measurements of soil solution data

This study was performed using daily spot prices, from January 1997 through July 2004; of the three assets that constitute the crack spread i.e. crude oil, gasoline and heating oil - all listed on the New York Mercantile Exchange (NYMEX). Our objective has been to characterize the dynamics of the spread and subsequently create trading strategies to yield returns that surpass that of a passive appr

Thesis purpose: The purpose of this thesis is to make a contribution, by connecting the transfer of meaning within the context of TV series. The meaning is transferred from the brand to the character in a TV series and then further to the viewer. To look at different role functions that are used in dramaturgy and narrative techniques, we will be able to see how the brand will have a specific role

The wastewater sector provides water sanitation to populations in order to preserve humanhealth and the natural environment. In developed countries, due among others to increasingpressures coming from climate change and population growth, the wastewater treatment isaffected and needs to adapt to such changes. As a result, effluent requirements arebecoming more stringent, nutrients and organic remo

Increased awareness, interest and use of assistive technology (AT) presents substantial opportunities for many citizens to become, or continue being, meaningful participants in society. However, there is a significant shortfall between the need for and provision of AT, and this is patterned by a range of social, demographic and structural factors. To seize the opportunity that assistive technology

Laser-wakefield accelerators (LWFAs) are high acceleration-gradient plasma-based particle accelerators capable of producing ultra-relativistic electron beams. Within the strong focusing fields of the wakefield, accelerated electrons undergo betatron oscillations, emitting a bright pulse of X-rays with a micrometer-scale source size that may be used for imaging applications. Non-destructive X-ray p

Limited guidance is available to engineers on how people's walking speed in smoke can and should be represented in the fire safety design process of underground transportation systems, such as road and rail tunnels. To address this issue, the behaviour and movement of people in case of evacuation due to a fire in underground transportation systems has been investigated. In this paper, the relation

The registration of an observed point set to a known model to estimate its 3D pose is a common task for the autonomous manipulation of objects. Especially in industrial environments, robotic systems need to accurately estimate the pose of objects in order to successfully perform picking, placing or assembly tasks. However, the characteristics of industrial objects often cause difficulties for clas