Filtyp
Thesis purpose: The purpose of this thesis is to test and further develop the conceptual model of brand perception by analysing the role of the brand, consumer and situation characteristics in the consumer‟s perception of the brand. Furthermore, it shall be determined how the interplay of the three characteristics affects the consumer‟s perception. Methodology: To fulfil the pu
This thesis provides insights into consumers´ emotions influen-cing the decision-making process when buying and consuming ecological grocery products. Based on a constructionist perspective and an abductive view on the relation between theory and research, a qualitative ap-proach has been applied in order to fulfill the purpose of this study and to obtain in-depth knowledge about consumers’ emotio
The purpose of this thesis is to describe and analyze the development and perceived usefulness and problems of the BSC in the city of Copenhagen a few years after its original implementation. A qualitative approach is used throughout the thesis. Primary data is collected through interviews. The study takes its theoretical stance in previous research and studies conducted within the Balanced Scorec
The aim of this thesis is to explain if certain auditor attributes affect Swedish auditors judgment and approach towards risk. The chosen methodology for this study is an explanatory method with a deductive approach. The method has been commonly used in previous researches in the field of audit risk judgment. With this approach, hypotheses has been formulated and then later tested towards empirica
Fulltext är ej tillgänglig i elektronisk form. För lån/kopia av tryckt uppsats kontakta Medicinska fakultetens bibliotek, Lunds universitet
Fulltext är ej tillgänglig i elektronisk form. För lån/kopia av tryckt uppsats kontakta Medicinska fakultetens bibliotek, Lunds universitet
Fulltext är ej tillgänglig i elektronisk form. För lån/kopia av tryckt uppsats kontakta Medicinska fakultetens bibliotek, Lunds universitet
Fulltext är ej tillgänglig i elektronisk form. För lån/kopia av tryckt uppsats kontakta Medicinska fakultetens bibliotek, Lunds universitet
The purpose of this paper is to analyze the values involved, and the values which I believe should be presented in the African Charter. The overall aim is thus to broaden the understanding of the statute by examining if it meets the criteria of the values and argue for the values with similar magnitude which are not mentioned in the Charter but in my opinion should be included and at the same time
The growing focus on customer relationship forces enterprises to tailor their processes in a more customer oriented way. The concept of customer relations is a topic of marketing studies, but it has strong implications on organization studies because of its role in the formation of employee understanding. “Customer orientation” is said to be at the very heart of the IKEA way, especially in Returns
This paper examines the film distribution and exhibition sector in Europe. The general analysis of these sectors’ situation was made. Moreover, the comparative and more in depth analysis of three countries by the Porter’s five forces model was made; These were United Kingdom, France and Denmark. The need for research was influenced by the fact, that 70% of the movies watched in Europe are of Ameri
The thesis main objective is to establish the determinants for granting executive stock options and to examine their impact on performance for firms listed on OMXS30. The analysis is based on accounting data gathered from annual reports and Thomson Datastream. The empirical results display that firms grant stock options to mitigate the principal-agent problem. Furthermore, risk proves to be positi
Abstract Title: Total Cost of Ownership – Revealing the true cost of owning and operating equipment. Authors: Anna Bladh Anna Ström Tutors: Michaela Boye, Parts and Service, PTD, Alfa Laval Göran Berg, Parts and Service, PTD, Alfa Laval Charlotta Johnsson, Department of Automatic Control, LTH, Lund University Bertil I. Nilsson, Department of Industrial Management and Logistics, LTH, Lund Universit
Syfte: Syftet är att undersöka sambandet mellan CDS spreaden och bond spreaden, samt att jämföra dessa över tid. Detta genomförs genom att testa för ett kointegrationssamband samt Granger-kausalitet mellan CDS spreaden och bond spreaden för varje enhet som ingår i urvalet, och för olika perioder. Också deskriptiv statistik används. Metod: Kvantitativ metod: Augmented Dickey-Fuller test, KPSS, Engl
The purpose of this thesis is to investigate the price effect on the initial day of trading of IPOs and the price effect on the announcement day of SEOs on Stockholm Stock Exchange. A second purpose it to conduct studies on which factors influencing the price effects and if these factors can be explained by the same fundamental ideas. Theories regarding capital structure and the pricing of IPOs an
Title: GMO Food Products The issue of marketing and selling them in Europe - A Business and Legal Perspective. Author: Shane King Supervisors: Anneli Carlsson and Ewa Rabinowicz Problem The European Unions regulations in regard to GMO’s and the approval process for both release into the environment, and onto the market, has been under fire by the USA along with Canada and Argentina. The WTO has ru
In the present study, our aim was to investigate how emotional valence influences the recollective experience and confidence judgements of memory. We also investigated if subliminal manipulation can have a valence dependent effect on the realism in confidence judgements. In Experiment 1, the first phase involved participants being shown pictures and asked to select the pictures that had either neg
