Successful brands tell compelling stories. The master students on the course in Brand Communication, held by lecturer Cecilia Cassinger, participated in a workshop on brand hierarchy and storytelling in the Cuban rum market led by the Malmö-based agency South Communication’s CEO Andreas Pitlik, and research analyst Victoria Note. Moreover, Andreas is also a part of Advisory Board at the Department

https://www.isk.lu.se/en/article/master-students-participated-workshop-brand-hierarchy-and-storytelling - 2025-08-25

On Wednesday October the 9:th we were happy to take part of VentureLab in cooperation with LU Innovation and their "Breakfast & Ideas" -concept at Mindpark, Helsingborg. This morning our students Rebecca Arfwedson and Endang Ghani Ashfiya talked about Strategic Communication hands on. They were focusing on strategic communication in start-ups and sharing their hands on knowledge from their own exp

https://www.isk.lu.se/en/article/communication-hands-having-careers-start-ups-and-dilemma-change - 2025-08-25

In November, Eli Avraham, a renowned professor of communication at Haifa university, Israel, visits the Department of Strategic Communication. His research is particularly focused on how places in crisis can rebuild image and trust. Professor Avraham is invited by the research group ’The geography of fear’ to discuss how damaged images of cities and nations can be recovered in and through commmuni

https://www.isk.lu.se/en/article/professor-eli-avraham-visits-department - 2025-08-25

Photo: Erika Fransson Scott Burnett, Lecturer and researcher at the Department started his work at the Department in January 2019. Dr Burnett is currently teaching several courses, but also passionately keeps up with his research within the discourse field of race, gender and sexuality. Meeting him over a cup of coffee makes me absolutely sure that his heart and research beats for Africa. Beside A

https://www.isk.lu.se/en/article/scott-burnett-our-south-african-colleague-who-brings-race-gender-and-sexuality-discourse-perspective - 2025-08-25

From the left: Monica Porzionato & Isabelle Karlsson In the beginning of October we welcomed two of our three new doctoral students; Isabelle Karlsson from Germany and Monica Porzionato from Italy. Isabelle Karlsson did her Master’s in Strategic Communication at the Department between 2016-2018. After her Master’s she has worked within communication in various sectors, but decided to come back to

https://www.isk.lu.se/en/article/isabelle-and-monica-our-new-doctoral-students - 2025-08-25

A new book, edited by Cecilia Cassinger, Andrea Lucarelli, and Szilvia Gyimóthy, explores the mobility of Nordic brand imaginaries and the global relevance of Nordic place branding practices. The edited volume unpacks the specificity of Nordic brand imaginaries, practices, and their political consequences. The contributions consolidate Nordic place branding scholarship and its scientific engagemen

https://www.isk.lu.se/en/article/new-book-nordic-place-branding - 2025-08-25

Lund University is following the Government and Public Health Authority’s new recommendations regarding measures to reduce the spread of the coronavirus. The University has therefore decided that education and examinations should be conducted using online alternatives (distance education) from 18 March. University facilities will remain open. Dear student,The Swedish Public Health Authority, the S

https://www.isk.lu.se/en/article/students-transition-distance-education-march-18-2020 - 2025-08-25

On Friday May 15:th, two of our phd students, Hui Zhao and Rickard Andersson, nailed down their thesis’. Nailing is a Swedish academic ritual in connection with the presentation of a doctoral dissertation. Three weeks before the dissertation, the thesis must be published, and from this date, the University must provide the thesis so that anybody who would like to read it in order to be able to mak

https://www.isk.lu.se/en/article/double-nailing-dissertations-strategic-communication - 2025-08-25

There is an opportunity to become a Doctoral student in Media and Communication with specialization in Strategic Communication. Please read more about the position below. Doctoral studentship in Media and Communication spec. in Strategic Communication So far, we do not have our own research studies programme, but we hope to be able to offer one within a few years. Our doctoral students are enrolle

https://www.isk.lu.se/en/article/we-are-hiring - 2025-08-25

Participants will take place in a realistic crisis communication simulation, where they will take on the role of a communicator in the midst of a crisis. Welcome to a workshop on how to take action and operate in an ever-shifting and often confounding environment. The workshop includes a realistic crisis communication simulation. In a tailor-made session for Lund University, an EU communication sp

https://www.isk.lu.se/en/article/workshop-how-act-when-crises-come - 2025-08-25

From the left: Aryna-Alexandra Creangă, Anastasia Kapodistria and Yiyun Zhu Three first-year Master students at the Master’s programme in Strategic communication have been selected to present their papers at the European Public Relations Education and Research Association (EUPRERA) congress to be held in October 2021. The students have worked on their papers during the course “Qualitative methods”

https://www.isk.lu.se/en/article/master-students-presenting-papers-academic-conference-euprera - 2025-08-25

"The award is proof that I am on the right path in life. The Department of Strategic Communication has supported me in my journey to achieve my goals. My teachers have always encouraged me to believe in my ideas and to realize my own potential." Mariia Dovbenko, a student in the Master's programme in Strategic Communication, is honored for her excellent academic results, outstanding leadership ski

https://www.isk.lu.se/en/article/top-student-appointed-global-swede-swedish-institute - 2025-08-25

Some Master students attending the official ceremony through Zoom The graduating master students from the Department of Strategic Communication took part in a digital Farewell reception at the Department on Monday June 7 and then attended the digital graduation ceremony at the Faculty of Social Sciences on Wednesday June 9. Two days filled with speeches, cheers and celebrations. The graduation cer

https://www.isk.lu.se/en/article/graduation-ceremony-master-programme - 2025-08-25

Strategic communication is a fast-emerging transboundary academic field of research and central to any organization or entity. During the past decades the field has developed its own methods and theories, and is nowadays characterized by several perspectives. In this course, PhD candidates will meet leading scholars representing different perspectives in the field and discuss ideas within the emer

https://www.isk.lu.se/en/article/new-international-doctoral-course-strategic-communication-launched - 2025-08-25

Hui Zhao, lecturer at the Department of Strategic Communication, is the recipient of the 2021 Journal of Public Relations Research (JPRR) Karen M. Russell Award for “Explicating the social constructionist perspective on crisis communication and crisis management research: a review of communication and business journals,” the most-downloaded JPRR article during 2020. Hui Zhao received the award on

https://www.isk.lu.se/en/article/assistant-professor-hui-zhao-receives-jprr-karen-m-russell-award - 2025-08-25

The webinar is organised by the Institute for Public Affairs at Lund University, in collaboration with a research group in public diplomacy at the Department of Strategic Communication. Cecilia Cassinger is host. Professor Nancy Snow, who is currently researching Sweden's feminist diplomacy, will give a talk about her acclaimed research on gender diplomacy and her experience of working as a diplom

https://www.isk.lu.se/en/article/gender-perspectives-public-diplomacy-and-foreign-policy - 2025-08-25

Isabelle on her award; - “I am very honored to receive the CPD Doctoral Dissertation Grant. It will definitely help me in conducting my Ph.D. research!” The University of Southern California (USC) Center on Public Diplomacy announced earlier today that Isabelle Karlsson, Ph.D. student at the Department of Strategic Communication, Lund University, Sweden is the recipient of the 2021 CPD Doctoral Di

https://www.isk.lu.se/en/article/top-phd-student-receives-cpd-doctoral-dissertation-grant - 2025-08-25

Assistant Professor Hui Zhao and her co-author Chiara Valentini have received the best paper award for their research on international crisis communication and multinational corporations’ political engagement from the European Public Relations Education and Research Association 2021 Congress. Hui Zhao interests are in researching organizational communication in a rapidly evolving media landscape a

https://www.isk.lu.se/en/article/assistant-professor-hui-zhao-receives-best-paper-award-euprera-2021 - 2025-08-25

Between December 23 and January 9, the Department of Strategic Communication will be closed because of Christmas and New Year holidays. If you have any urgent matter, please email info [at] isk [dot] lu [dot] se. We read emails on a weekly basis.

https://www.isk.lu.se/en/article/closed-christmas-department-strategic-communication - 2025-08-25

The term affective polarization refers to the extent to which citizens feel more negatively toward other political parties than toward their own. Researchers do not know much about the link between news media coverage and affective polarization. One way to better understand affective polarization is to measure the effects of it, for example by setting up scientific experiments. Unlike just a few y

https://www.isk.lu.se/en/article/conference-about-affective-polarization-hosted-department-and-nordic-map-network - 2025-08-25